Conference Agenda – 2013

Hilton London Tower Bridge
5 More London Place
Tooley Street
SE1 2BY London
United Kingdom

Tuesday, 30 April 2013 at 09:20 (GMT)

Ticket price now at £750 + VAT. (Contact us to discover if you qualify for a discount)

09.20 – 09.30 Welcome: Steve Atkins – CEO Krowne Communications

Chairman: Ram Banerjee, Transaxiom

09.30 – 10.00 Keynote: State of the Mobile Nation

Trillions. Billions. Millions. Research numbers are going through the roof with predictions on transactions, subscribers, merchants and portals, both for contactless and NFC. In this year’s keynote we hope to cut through the numbers chaos to give you an up-to-date assessment of where the contactless and mobile industry stands. Let’s hear from an analyst and a major industry player how far we have come and what trends, technologies and strategies will determine the direction of the upcoming months.

Speakers:

“Mobile Wallets: who will be the winners?” – EdgarDunn, Samee Zafar – Director

“Contactless & Digital Payments evolution” – Barclaycard, John Conlon – Head of Future Propositions, Digital Payments

10.00 – 11.00 Green with envy – saving money as well as the planet one mobile transaction at a time?

The impact of the card industry on the environment is immense. Silicon, electronics, plastic, paper receipts create waste and are hard to recycle costing both this and coming generations of card carrying consumers money and natural resources. This has, of course, not gone unnoticed by the industry and innovation teams throughout the value chain are being put under pressure by major brands’ corporate social responsibility targets and cost saving initiatives. In this session we look at best cases, corporate social responsibility policies, ask about the best transit offers and explore innovations that save us all money as well as the planet.

Speakers:

“TfL’s Future Ticketing Project; paying for transport with your Contactless Bank & Credit cards.” – Transport for London (TfL), Matthew Hudson – Head of Business Development

“Can Bracknell Forest Council bring a mobile solution to the e+ Smartcard scheme?” – Bracknell Forest, Nicky Kaye - Forest Council e+ Smartcard Programme Support Officer

Discussion Panel:

Tesco, Lyndon Lee – Enterprise Consultant Architect

Westminster City Council Parking, Kieran Fitsall – Service Development Manager

OSPT/Samsung Semiconductor Europe GmbH, Jörg Suchy - Associate Director Smart Card & NFC Business Development for Europe, Middle East and Africa (EMEA)

SSP (The Food Travel Experts), Chris Wright – Group Treasurer

Barclaycard, John Conlon – Head of Future Propositions, Digital Payments

NXP, Christian Lackner – Director of Product Management

11.00 - 11.30 Networking Coffee sponsored by Proxama

11.30 – 12.45 Mobile technology – Business, brands and buying behaviour

Innovative mobile payment and tap-and-go NFC technology offer consumers the possibility to shop from anywhere. From a smart poster at the bus stop, to a label on a coffee cup, to a tag on a counter at a local grocer. The ability to tag and label products allows for the connection of realtime inventory information to retail distribution and purchase occasions, thus creating a new data point for collection, which provides consumer-driven business intelligence. So called ‘social payment’, based on swipe dongle solutions, enables small businesses not only to take credit cards but also to push coupons and other specials to engage with their customer base. In this session, we look at the latest developments in this fast moving space.

Speakers:

“Willy Wonka and the Golden Bus Stop” – JCDecaux UK, David McEvoy – Marketing Director

“TouchPay – Paying for everyday essentials with your phone” – Royal Bank of Scotland, Jose Quesada – Product Manager Mobile Payments;

“How to Successfully accomplish Mobile Commerce with Secured Mobile Payment” – Infineon Technologies, Bjoern Scharfen – Head of Product Marketing & Management, Secure Mobile & Transaction

Discussion Panel:

BlackBerry, Gerry Kelliher – Senior Director of Commercial Operations, Europe

PayPal, Rob Harper – Head of Retail Services, EMEA

VeriFone, Raja Ray – Director of Solutions

T-Mobile Poland, Piotr Lubiejewski – Presale and Innovation Unit Manager

Telecom Italia, Sergio Cozzolino – VP of ICT Mobile Services

12.45 – 14.10 Networking Lunch

14.10 – 15.40 Creating successful brand campaigns through NFC marketing

Speakers:

“A US agency perspective on Out of Home convergence: what it takes to get frictionless NFC on an Out of Home media plan” – Horizon Media, Jill Nickerson – VP, Director of Out of Home

“Connecting people to the brands that they care about using a frictionless NFC ecosystem” – Thinaire, Tim Daly – Co-Founder

“NFC – Near field Confusion” – live|work, Ben Reason – Director

Discussion Panel:

JCDecaux UK, David McEvoy – Marketing Director

Wooshping, Rupert Englander – Managing Director

15.40 – 16.10 Networking Tea

16.10 – 17.25 Networking Groups

In the last session of the day, this popular working group format creates smaller teams to work on topics that will be relevant for fast tracking solutions discussed in the morning

Group 1: Business models to secure rollout – What could you build with your partners? Chair – NXP
Group 2: Does the environment really matter or is it all about money? – Corporate Social Responsibility and its impact on contactless & NFC business Chair – SCNF
Group 3: Brands and buying behaviour
Chair – Proxama
Group 4: Mobile wallet services Chair – Mobey Forum
Group 5: Security Chair – Infineon