Fundraising has finally gone to the dogs

blue crossA team of dogs is set to become the world’s first canine fundraisers as they lend a paw to raise money for sick and homeless Blue Cross pets.

‘Tap dogs’ Maverick the border collie, Cherry the lurcher, Ralph the old English sheepdog cross and Labradors Rosie and Smudge have shunned the traditional collection tin in favour of a truly 21st century method, and now sport contactless card technology in their specially-designed jackets.

Anyone wishing to donate can simply ‘pat and tap’ the dog to make a donation using their contactless payment card. These Tap Dogs sport jackets that contain built-in PayPal Here terminals, which makes it possible for people to pat a dog and with a payment card on hand and instantly make a £2 donation to the Blue Cross. The simple, lightweight kit means that, for the first time ever, dogs can do their bit.

Tracy Genever, Blue Cross Head of Education Services said, “With today’s increasingly ‘cashless’ society, it made sense to introduce a contactless option to those wishing to give to Blue Cross.

“And who better to help us than some of the amazing events dogs that help to raise awareness and inform Britons about the work we do. These wonderful dogs really are the best ambassadors we could possibly ever hope for. Our fundraising and events activities are so crucial to helping make sure the pets in our care can be healthy and happy, and we are incredibly grateful for every penny the public gives.”

Anyone wishing to meet one of the Tap Dogs and donate will be able to find them at events during May.
All the Tap Dogs are behavior assessed Blue Cross event dogs, owned by dedicated volunteers. They regularly visit events and schools to raise awareness of pet welfare but they have never before had the chance to play such a direct role in helping the injured or unwanted cats, dogs, horses, rabbits, guinea pigs, chinchillas, mice, guinea pigs (and many more) that Blue Cross cares for everyday.

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Categories: charity

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