Contactless and Mobile Awards 2015

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Now in its 8th year, the Contactless & Mobile Awards are presented to those companies, organizations and retailers who have done the most to embrace and implement contactless/NFC technology into their day-to-day operating practices.

These awards represent a real promotional springboard and give the winners a reputation and credibility for their efforts within the industry. The competition is open to all implemented contactless applications within the relevant sectors, regardless of geographic region or size of corporation. In fact 2014 saw our most diverse percentage of nominees per region than ever before, with 13% based in the UK, 34% based in mainland Europe, and 53% Rest of World.

All categories are judged by a panel of industry experts

11 categories are judged by a panel of industry experts, 1 category is voted for by the industry and 2 categories are selected by Visa Europe – the Winners being announced at a prestigious evening ceremony organized in London following the Contactless Intelligence Spring Conference on evening of the 28th April 2015.

The categories

Contactless Payment Collaboration
Effective partnerships when it comes to contactless payments are key to a successful project rollout; be they collaborations between MNOs, banks, retailers, third parties etc. After all, we know that you can’t make the payment industry work in isolation. This category awards the company that  has done the most to foster collaboration between contactless payment value chain players. Who’s up for working well with others?

Retail
The retail industry is the front line for all consumer oriented technology innovation. In this category, we are rewarding retailers that embrace technology to improve the customer experience. From digital signage to virtual storefronts to smart mobile payment systems; in the retail category, the judges are looking for forward looking, integrated solutions that take shopping to the next level.

Transportation and Ticketing
Awarded for the best use of contactless / NFC technology within the transportation and ticketing environment. Be it public transport or tickets for events, this award is aimed at those companies who have embraced the new contactless / NFC technology to deliver their specific products to a mass audience.

Innovation
Contactless and NFC technology is moving beyond payment to new applications, be it location marketing, museum guides, or online note-taking. In this category, we are rewarding innovative uses in practice of NFC and contactless technology.

Customer Experience
Awarded for the most convenient use of contactless / NFC technology creating a great customer experience. Be it public transport or tickets for events, this award is aimed at those companies who have embraced the new contactless / NFC technology to deliver their specific products to a mass audience.

Loyalty
What could be a better sector just waiting for contactless / NFC technology than the loyalty industry? With so many loyalty cards out there today – all waiting to be integrated into a mobile phone – surely this industry sector is the one embracing new technology the most?

Marketing Campaign
Smart posters, in-store endorsements, social networking, location marketing – a number of marketing and advertising agencies have embraced NFC technology within the heart of their campaigns. It’s an exciting time and this category rewards both agencies and clients who have taken the leap and used NFC/BLE technology to market their products to the public.

Unattended; Vending & Parking
In an increasingly convenience-focused market, we will look at the customer driven, practical innovations and how it creates new solutions. From interactive services, to multimedia output and online connectivity, today’s service oriented kiosks, ticketing and self-service applications may be one of the key drivers for contactless and mobile implementations.

Ecosystem
Small-scale pilots have made way for company-, city- or even country-sized projects, bringing together many application areas and user experiences. Payments, posters, tourist information services, public transportation and even parking – in this category we award the efforts behind those contactless / NFC ecosystems.

Contactless ID & Security
Security is key when it comes to securing people’s identity. Contactless and mobile technology adds the convenience to ID applications, facilitating the use of government and or private sector issued schemes. Awarded to the most prolific secure ID system out there.

Gamechanger
Popular Kickstarter (or as we refer to them – ‘Gamechanger’) projects have included potato salad or the perfect butter knife. This new CMA category, however, is a bit more technical than that. This award is handed to the individual or company with the most convincing business idea using NFC and mobile. The kind of idea that could work on a crowd funding platform because it fills a void or catches people’s imagination.

Industry Choice Award
This award was introduced in 2013 and proved so popular that a real battle ensued between the top 3 contenders. In 2014 over 75,000 votes were cast! The 11 category finalists are automatically entered and the online voting is open to the whole industry. What will happen in 2015?


Visa Contactless Awards

As a Platinum Sponsor of the Contactless & Mobile Awards, Visa Europe has created two special awards under the name of the Visa Contactless Awards. These awards are;

  • Best Contactless Awareness and Education Campaign  
  • Business Leader of the Year

These special awards are presented during the Contactless & Mobile Awards Gala dinner and the winners are selected by a panel of judges at Visa Europe.

How to enter

The 2015 CMAs are now closed for entry – The Finalists can be viewed here.