Tag Archives: iBeacons

Mobile payments start with pizza in Turkey

BKM Express, a Turkish company offering a digital shopping experience with debit and credit cards through their digital wallet say they have partnered with Mekanist, the leading online venue discovery and commenting platform of Turkey to kick off mobile payments in the country. The first to use the service will be diners at Olivia’s Pizzeria; […]

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inMarket report, beacons done right get 5x interaction, done wrong – app deletion

 inMarket, the in-store beacon platform helping retailers succeed at scale, have released data from its proprietary Mobile to Mortar™ (M2M) platform indicating best practices for context-based consumer interaction. inMarket is the only company with data and a major brand case study showing the benefits of beacon-enhanced consumer experiences at retail. Since launching its M2M solution […]

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JAL staff to ‘watch’ passengers before they board

Japan Airlines Co., Ltd. (JAL) and Nomura Research Institute, Ltd. (NRI) is to start a pilot scheme using  iBeacons and smart-watches for the airline’s airport passenger service in August this year. At Haneda airport’s Domestic Terminal 1, beacons installed at each boarding gate can pinpoint the location of JAL’s boarding gate staff with BLE devices. […]

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New Loyax Enterprise Platform allows retailers to engage customers on multiple levels

Sirma Solutions, JSC, have announced a new release of its enterprise loyalty management platform, Loyax, that supports multiple ready-to-go features and back office tools. Loyax Enterprise blends web, mobile, social and in-store interactions to help businesses approach their customers with targeted communication across multiple channels. Loyax in-store communication features enable retailers to engage with their consumers […]

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iMobile3 opens Beacons’ mobile payment possibilities

With more interest being shown towards iBeacons and their use for in-store marketing and loyalty purposes, Florida-based iMobile3 have offered marketing agencies a new tool for their mobile wallet campaigns. iMobile3’s PassMarket is a cloud-based mobile wallet platform that allows merchants to send offers and loyalty program notifications to Apple Passbook, Samsung Wallet, Isis Wallet […]

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